Shincha Collection

Early Reservation start end of March and delivery scheduled from mid-April to end of May, see each product details.

※ Due to its popularity every year, we will give priority to those who have made a reservation. We recommend that you make a reservation to ensure delivery.

Lucky tea for good health

Shincha (新茶), meaning 'new tea', is Japan's first green tea harvest of the year. Nourished through winter and matured in spring sunshine, it offers a rich aroma and deep umami flavor. Since ancient times, it has been considered auspicious, believed to bring good health and longevity.